The Straits TimesBusiness
AI shoppers get first say in South Korea’s retail race

In South Korea’s retail race, AI shoppers are being used to anticipate buying decisions, fine-tune prices and uncover problems in the shopping experience. Their role is to help retailers assess potential customer behavior more effectively.
This card is an AI-assisted summary of reporting published by The Straits Times. Read the original report before relying on it for medical, legal, financial, safety, or emergency decisions.